digitalLIFT is powered by leaders who bring proven expertise and a shared commitment to bridging the digital divide. Among them is Rachelle Chong, a pioneering voice in broadband access and digital literacy. As a member of both the Audit and Development Committees, Rachelle brings extensive experience in telecommunications policy and a lifelong passion for digital inclusion.
A Legacy of Leadership in Connectivity
Rachelle’s journey in digital equity began nearly two decades ago during her time as a commissioner for the California Public Utilities Commission (CPUC). There, she helped shape California’s early broadband policies, work that continues to influence access across the state today.
“I’ve been working on digital divide issues since 2006,” she recalls. “I’m passionate about connecting everyone to the Internet from an infrastructure point of view – using a technology-neutral approach – and ensuring that every person has the opportunity to be digitally literate, and can afford an Internet connection.”
During her tenure at CPUC, Rachelle created the first California broadband infrastructure program and helped secure FCC funding for the California Telehealth Network, expanding access to healthcare through digital connectivity. Her leadership has continued through roles supporting broadband for schools, libraries, and rural healthcare providers, including her time as chair of the Schools, Health & Libraries Broadband (SHLB) Coalition.
Access That Changes Lives
For Rachelle, technology is more than convenience, it’s empowerment. “Technology skills are critical to life in the 21st century,” she emphasizes. “Everyone deserves the opportunity to participate fully in our digital world, whether that’s accessing education, healthcare, job opportunities, or simply staying connected with loved ones.”
Her words underscore a key tenet of digitalLIFT’s mission: digital inclusion is human inclusion. Access to affordable internet and digital skills training opens doors to independence, equity, and community participation.
Every Voice Matters
Rachelle believes that advocacy begins with awareness and civic engagement. “Write your elected officials – local, state, and federal – to encourage support for digital infrastructure, digital adoption programs, and affordable Internet access for all,” she advises.
It’s a reminder that lasting progress requires collective effort from policymakers and nonprofits to individuals who care about building a more connected society.
In Tune (Literally!) with digitalLIFT’s Mission
Outside of her policy and advocacy work, Rachelle finds joy in simple, creative moments. She plays the ukulele with the Healdsburg Ukulele Club, finding music a welcome balance to her public service.
When asked what advice she would share with others, her message is clear: “Help others help themselves to be digitally literate.” It’s a sentiment that perfectly reflects both her leadership and the spirit of digitalLIFT’s mission.
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